Trade Marketing Executive - Multan

Trade Marketing Executive

Job Responsibilities

·         Responsible for Trade & Shopper Marketing Plans on Priority Retail Channels & implementing the Trade Star Program across Trade.

·         Lead Competition Insights from key channels and use them as inputs to develop insights-based activations.

·         Develop & Execute Category Plans on respective Channels including New Launches

·         Lead Channel Tagging & Cleansing for respective Channels to improve Data Hygiene

·         Engage in cycle planning & implementation for all Trade Level rollouts, deployments, merchandising and promotional activities.

·         Serve as a custodian for all trade material arriving at region maintaining logs and issuance / maintenance records.

·         Ensure delivery of Trade Star KPIs including OSA & SOS compliance, OOS tracking

·         Deployment of merchandizing solutions for contracted outlets

Education

BBA/MBA/Bachelor’s/Master’s from a reputable university.

Experience

2+ years’ experience in Field Sales/Trade Marketing from FMCG industry.